How To Start A Print On Demand Business In 2020

For print on demand has many advantages, such as no minimum order quantities, no need to carry inventory, very little set up costs, you may want to start a print on demand business in 2020. And you may don’t know how to start a print on demand business. The following will introduce this and help you start a print on demand business in 2020.

Choose A Profitable Niche

Choosing a profitable niche is the most important thing in your print on demand business. This decides what type of product you want to add to your store. You can start looking for profitable niche idea by checking the bestselling products of 2019 from many places, such as Amazon’s Bestselling Products, eBay’s Trending Products, Etsy’s Bestselling Items, Notonthehighstreet, Trendhunter, Trendwatching, etc. Then you may have some ideas and can go to Twitter, Facebook to see whether people are talking about your niche and what are they saying. And use Google Trends to quickly assess the popularity and trend of your niche to align your products with your market needs.

Create Your Store And Designs

This is one of the most necessary steps to start your own Print on Demand business. To sell your products, it is essential to own your store and designs.

To create a store, you should register a domain name from GoDaddy, Namecheap or a similar service provider. And then you should choose a platform for your store. Shopify is one of the best platforms and there are 8 Best Print On Demand And Drop Shipping Ecommerce Platforms. After you have a store, you should design your store with themes, plugins, etc.

And about designs, you can create yourself or just buy them from Design Pickle, DesignerCash, Fiverr, Upwork, eComLibray. Validating your designs is a crucial part of a successful start. The most common methods for validating ideas include sharing designs on social media networks, online forums, and your personal network.

Cooperate With A POD Website

After you have your own store and designs, you should choose a reliable print on demand website to cooperate with. It makes all the difference between successful and failed POD retailers. There are 11 Best Print on Demand Sites. And Pod.cjdropshipping is a good partner. It is a part of CJDropshipping which is a great dropshipping website with huge warehouses and database of products as well as worldwide shipping. And it is in combination with dropshipping and offers store integrations for Shopify, etc. The only thing you need to do is to sell online print on demand products. There is also an introduction about how does it work which you can refer to and know more.

Promote Your Store

Marketing is an essential part of every Print on Demand business. And there are different Ways to Drive Traffic to Dropshipping or Print on Demand Stores.

What To Look For In A Print On Demand Company

It is quite important to choose a print partner that best fits your print on demand business. There are many print-on-demand company in the market and we have introduced the 11 best print on demand sites. In fact, the best ones all share the same traits. And you need to know these traits that you should look for in a reliable print partner to ensure that your print on demand store has high-quality products and services.

Quality Control

Quality inspection is a mandatory part of the process when importing products, regardless of the order volume. A good print on demand company will definitely have a systematized quality inspection process and check the quality to guarantee the quality. And the quality covers both the product itself and the print effect. Good quality is the most important thing to guarantee the customers satisfied. You can test the quality of products and print yourself by making a sample order.

Illustration of quality control

Product Range

A good print on demand company should have as broad of a product range as possible, such as T-shirts, Shoes, Bags, Phone Cases, Mugs, Pillows, etc, while still offering high-quality products. Different sellers have different demand and if a seller concentrates on a print on demand niche, he still may have the demand to expand his merchandise to include more niche products. What’s more, the wide product range also implies the company’s size and capability which seems to be more convinced.

Returns Handling

You need to do your research thoroughly and know the differences in each company’s returns policy in case a customer does want to return something. And there can be many reasons, from the customer being unhappy with the product to an error in production, or even a problem by the shipping service. There is no doubt that a good company always shows clearly about returns policy and handles returns timely and fairly. What’s more, it might be a good idea to copy the print company’s returns policy into your print on demand store.

Price Model

Try to know the company’s price model and if the price is reasonable. A good company usually only charges you a flat amount for the actual cost of the order. This means you only need to pay for the products without any other cost that may be a monthly fee, sign-up fee, storage fee, or minimum order. And this keeps things simple and avoids continuous, additional charges. When comparing options, find out what you get for the cost. What’s more, don’t neglect the price of the product itself which may directly affect your store’s cost.

Fast Shipping

Customers usually expect fast shipping. So look at the different shipping methods and speeds offered. And if you want to sell your products globally, you need a print partner that can ship worldwide and offer different methods like standard, express, overnight, etc. What’s more, if the company has different warehouses in different countries or regions, it can provide better shipping service and access these regions faster.


It is a good idea to find a print partner that offers different personalized options to your products. Some popular add-ons can be sleeve prints on t-shirts, embroidery, or even printed inside labels which makes it look like the products are coming directly from your store. There is data that 1 in 4 customers would pay more to have a personalized product. And add personalization to your products can help your brand stand out and be more unique.

Top Print On Demand And Dropshipping Experts To Follow In 2020

When you start a print on demand and dropshipping business, it is necessary to know the information about the industry in time. There are many bloggers, entrepreneurs, and influencers who are experts in the print on demand and would like to share their knowledge online. The following will introduce the top print on demand and dropshipping experts to follow in 2020 to become a successful online seller.

Sarah Crisp

As a leading ecommerce educational video provider and prominent Youtuber, her Youtube channel, Wholesale Ted, has over 14.6 million views and 424,000+ subscribers, and she shares her success with ecommerce opportunities with Shopify, print on demand, dropshipping, and many other categories. With her methods, she’s been able to realize seven-figure profits for herself.

In specific, she discusses all topics for ecommerce business owners:

  • Case studies on successful ecommerce stores.
  • Tutorials for apps & online tools.
  • Low-cost, beginner-friendly product sourcing methods (Print On Demand & Dropshipping).
  • Discussion on more advanced product sourcing strategies (such as Wholesale combined with Fulfillment Centers).
  • Sales psychology tactics to increase conversions & get customers to buy from you & to click on your ads.
  • Videos to help you with the “legal stuff” (creating refund policies, setting up taxes, etc).

Justin Cener

Justin Cener is a web and startup master, and experts in how to make money selling on Shopify by dropshipping and print on demand, etc. His YouTube channel has over 1.57 million views and 31,800+ subscribers. He constantly provides new, fresh, super useful training that will help you make your first (or millionth) dollar online on YouTube. And he has many great videos for the beginner and intermediate Shopify user. What’s more, Justin has a great ability to break things down in an easily understood, easily digested way.

Branden Wuerch

Branden Wuerch is an online and eCommerce expert, creating most of his success on Shopify by dropshipping and print on demand. His Youtube channel has over 29,900 followers and is packed full of great advice for the new print on demand entrepreneur. And it also provides Facebook ads advice, how to grow your Shopify dropshipping business and so on. It is a good idea to check it out and it not only save yourself time but also more importantly, help to make some more sales.

Travis Marziani

Travis Marziani is experienced in Shopify, Amazon FBA, and many other online platforms that help people become independent. His Youtube channel, Effective Ecommerce, has over 61,500 subscribers, and dishes out advice on this like the best ecommerce platforms, how to market on social media, and how to do product research. If you need a diverse, information-packed channel about all things eCommerce, it’s a great idea to hit up his channel.

Andrew Youderian

Andrew Youderian is a serial entrepreneur particularly experienced with business exits, SEO, and community building. And he found the Ecommerce Fuel blog which covers just about every topic entrepreneurs need to understand to run successful online stores, such as business optimization and scaling, branding, Facebook, SEO, influencer marketing, video, photography, and shipping, etc.

Ecommerce CEO blog

The Ecommerce CEO blog walks merchants through every step of the process of creating an ecommerce business. They take the complexity and mystery out of ecommerce by simplifying complex concepts. 

The blog focuses on 3 main areas:

  • Step-by-step guides to building online stores from scratch
  • Reviews of the best platforms and tools
  • Marketing strategies to boost conversions and sales for online stores

About print on demand, there is a blog 125+ Print On Demand Products To Drop Ship 2020 on it.

Why And How To Open A POD Dropshipping Store?

When you start a dropshipping business, you may be confused about which products to dropship, POD products or normal ones? It seems that there are millions of normal products and it may be easier to dropship. However, it is also difficult to find a niche among a large number of normal products. In fact, dropshipping POD products is also a good idea. So why to choose POD products over normal ones? And how to open a POD dropshipping store? The following will introduce.

The Pros Of POD

  • You are possible to gain a large profit because POD products are equal to a large profit margin. It is common sense that all personalized products are expensive. Therefore, if you can find the right supplier for your products and reduce the product costs, and selling them just at a normal market price is already profitable enough.
  • You can get rid of the customers’ complains regarding long shipping times. Customers all know that these products are not ready-made things and it takes time to produce them. Sure they would understand the situation and be more patient.
  • You don’t need to print anything in bulk. The printer will only print the product once it’s ordered. And you don’t need to buy printers yourself. Your POD partner takes care of all the technical parts of the printing process.
  • You can gain a foothold in the market competition by selling unique products. There would be so many same products on the market if you sell normal products. However, every product you sell will be unique if you sell POD products and put your creative designs or logos on them. Unique products can improve your market competitiveness.
  • And you can experiment with designs and different products easily. And you can come up with something more unusual designs for types of products and see if your customers like the products and designs.
  • It’s easy to customize your designs. And customized products are quite popular among consumers for they also like being unique. You can also provide your customers with opportunities to design by themselves and offer more customization options for your customers. And they would put names or photos on the customized products because these things usually record something and can bring back lots of good memories after years.

How To Open A POD Dropshipping Store

You can refer to the article How To Start A Dropshipping Business. It covers Select a Niche, Build a Brand, Find Reliable Suppliers, Logistics, Build your website, and Traffic and Advertising. And the general process is also the same to open a POD dropshipping store.

Here I would like to emphasize the importance of suppliers. A good supplier decides the other half’s success. What is a good dropshipping supplier? Three conditions are required: good quality control, reasonable product price, worldwide shipping methods.

Many dropshippers have known and cooperated with CJDroppshipping which has a good reputation. And CJ Print On Demand is also a part of it. If you are interested in a dropshipping print on demand products, don’t hesitate to contact us. And you can open a POD dropshipping store on Shopify, Woocommerce, etc which can connect with CJ Print On Demand.

In specific, there are six features on CJ POD:

  • Print on Demand source from China. 

China has a lot of concentration of print on demand products with low price and high quality. Then you can have your price advantage and satisfy your customers’ demand for quality and personalized. And with the rapid development of China, the shipping from China to worldwide is becoming more and more convenient.

Not only about the T-shirts, Shoes, Bags, Phone Cases, Mugs, Pillows, but also about products on Jewelry, Etsy, Taobao3D printer finishing. What’s more, there are also printable products that are suitable for all kinds of holidays, such as Valentine’s Day.

  • Fastest shipping time by CJ fulfillment.

With the basics of dropshipping general products for more than five years, CJ fulfillment now is really mature. And there are warehouses in the US, Thailand, and China to provide better shipping services.

  • Design it by your buyers and by yourself will be available.

This allows you and your customers to add special designs to our products in the ‘Print on Demand’area. If you have great design ideas, you can design undoubtedly. And you can also provide opportunities for your customers to show their creativity and individuality.

  • Quality checking before shipping them out. 

Quality inspection is a mandatory part of the process when importing products from China, regardless of the order volume. We will definitely check the quality to guarantee the quality. And our quality inspection is systematized.

  • All features will work on our APP automatically.

In addition to the computer side, there is also the mobile side of our CJDropshipping which covers Print on Demand features.

Thus you can provide private custom design to CJ to build your own brand and satisfy your customers. And we print logos, photos or others as you demand. It mainly has two purposes of custom design, one is to build the brand for shop owners and the other is to satisfy shop customers. Anyway, it will be fulfilled by CJDropshipping.

7 Tips For Starting A Print-on-demand Business

Order Samples

It is essential to order samples always to guarantee the quality when you’re using print-on-demand services and starting a POD business. And you can experience first-hand what it’s like to receive your products. Then you can ensure that your physical product looks and feels as you intended. In addition to ensure product quality, you can also use samples to take your own product photos for your website and social media profiles. What’s more, it’s also possible that something gets lost in translation from the design you see on your screen to your printed product. Try to reach out to your vendor’s customer support for advice on how to fix any issues.

Explain Shipping

You need to think about shipping times and costs, and set the right expectations with customers. You can outline what to expect on your FAQs page or consider creating a separate Shipping page to explain shipping to customers.

About shipping times, don’t forget to account for printing times and be sure to add anywhere from 2 to 4 days for production, or more depending on the product. And about shipping costs, try to partially or fully absorb your shipping costs into your retail price and provide free shipping in case that the surprise shipping costs added at checkout deter customers from buying. Even if you can only offer free shipping for specific regions, it is also a great sales sweetener. And conditional free shipping, for example, gets free shipping when you spend $30 or more, encourages customers to add more to their cart to reach the threshold and usually helps you achieve a better total shipping rate by shipping everything together.

Use Mockups

You can easily avoid the situation that customers decide not to because  they don’t know what the product looks like simply by using mockups. For instance, if your print on demand company sells t-shirts, using a t-shirt template and mockup makes it possible for you to create products that your consumers can easily view to get a better idea of what it will look on their own body.

Provide Better Customer Service

When starting a print-on-demand business, get your customers to picture your products in their lives, and create a stellar customer service process, then you’ll likely be more successful. No business is perfect, but what matters most is how you respond when things don’ t go as planned.

There are a few ways to provide better customer service. Try to be easy for your consumers to contact and really listen to what they have to say. Strive to understand why they make a particular suggestion or have a specific complaint. Also, create a customer care policy so you treat everyone the same.

satisfaction survey

Hire A Designer

Finding a designer is very important for you to start your print-on-demand business. However, you’ll run into issues where other people will be running the same design as you. So hire your own designers. The first place you can go to is You can actually do a search for all the designers and post a job listing. Other places you can look at are 99 designs or And the good thing about these two sites is you can run contests through them and have other designers create designs for you so you can compare on which design you want to work with. And remember that it’s illegal if you hire someone to create fan art based on famous characters.

Focus On A Niche

To make marketing easier, it is a good idea to focus on a niche and have a clearly defined audience. And because your targeting decisions will be that much more precise, you can create products that are in demand, lower the costs to acquire customers, and maximize your potential profits.

And about marketing, there are some ideas that you can get started:

  • Start an Instagram account and create content for your target audience. Get followers and build relationships among your prospective customers.
  • Run Facebook ads targeting the interests of your target customers. You can also use Facebook ads to test out your designs for as little as $10 to see which ones resonate with your audience.
  • Collect emails from visitors so you can continue to market to them for free.
  • Get your products into the hands of influencers who can contribute some of their clouts and help you make sales.

Get Idea From Pinterest

You can go to different places to get your design ideas. The first place you can go to is Pinterest. You can get ideas and inspiration from that design and create something unique to you. Any designs that you find, you should customize it to your own business. Other than Pinterest you can go to Etsy as well. When it comes to design testing, you can actually ask your customers what they want to or email that question to your email list like what do you like more A, B, C or D? Then get the reply and see what people actually liked then run an advertisement to it.