How To Start A Print On Demand Business In 2020

For print on demand has many advantages, such as no minimum order quantities, no need to carry inventory, very little set up costs, you may want to start a print on demand business in 2020. And you may don’t know how to start a print on demand business. The following will introduce this and help you start a print on demand business in 2020.

Choose A Profitable Niche

Choosing a profitable niche is the most important thing in your print on demand business. This decides what type of product you want to add to your store. You can start looking for profitable niche idea by checking the bestselling products of 2019 from many places, such as Amazon’s Bestselling Products, eBay’s Trending Products, Etsy’s Bestselling Items, Notonthehighstreet, Trendhunter, Trendwatching, etc. Then you may have some ideas and can go to Twitter, Facebook to see whether people are talking about your niche and what are they saying. And use Google Trends to quickly assess the popularity and trend of your niche to align your products with your market needs.

Create Your Store And Designs

This is one of the most necessary steps to start your own Print on Demand business. To sell your products, it is essential to own your store and designs.

To create a store, you should register a domain name from GoDaddy, Namecheap or a similar service provider. And then you should choose a platform for your store. Shopify is one of the best platforms and there are 8 Best Print On Demand And Drop Shipping Ecommerce Platforms. After you have a store, you should design your store with themes, plugins, etc.

And about designs, you can create yourself or just buy them from Design Pickle, DesignerCash, Fiverr, Upwork, eComLibray. Validating your designs is a crucial part of a successful start. The most common methods for validating ideas include sharing designs on social media networks, online forums, and your personal network.

Cooperate With A POD Website

After you have your own store and designs, you should choose a reliable print on demand website to cooperate with. It makes all the difference between successful and failed POD retailers. There are 11 Best Print on Demand Sites. And Pod.cjdropshipping is a good partner. It is a part of CJDropshipping which is a great dropshipping website with huge warehouses and database of products as well as worldwide shipping. And it is in combination with dropshipping and offers store integrations for Shopify, etc. The only thing you need to do is to sell online print on demand products. There is also an introduction about how does it work which you can refer to and know more.

Promote Your Store

Marketing is an essential part of every Print on Demand business. And there are different Ways to Drive Traffic to Dropshipping or Print on Demand Stores.

5 Best WooCommerce Print On Demand Plugins

WooCommerce is the most customizable platform with 400+ plugins span all your logistical technical requirements. It is built to integrate seamlessly with WordPress, which is the world’s most popular and powerful method for creating a website. More and more businesses choose to open an ecommerce store on WooCommerce. And when you start a print on demand business on it, it is necessary to know about its print on demand plugins. There are 5 best WooCommerce print on demand plugins so you can list high-quality, unique, and in-demand print on demand products on your WooCommerce store that will sell well and keep you standing amongst your competition.

Printful

Printful’s main focus is on the printing side of things so their product offering isn’t massive and you won’t find different brands, suppliers or boutiques offering their products through Printful. It can connect directly with WordPress/WooCommerce with the Printful WooCommerce print on demand plugin. And WooCommerce integration is easy. First, you install the Printful plugin to Wp site, connect your store to Printful, add products to Printful, set up shipping and taxes and that’s it.

The best part of the Printful WooCommerce print on demand plugin is that you can customize each of their items with your own unique designs. This is ideal for artists and creators who want to sell products with their own designs on them, but it’s available for anyone. If you have designs that you want to print on products and sell to the public, Printful can help make it a reality for you.

Printify

Printify has a print on demand provider with no printers. It is a print on demand platform that handles product creation and fulfillment. Once you connect your WooCommerce shop with Printify, it allows you to choose a print shop located as close as possible to your target audience. Printify lets you choose not only print location/shop but as well quality and t-shirt models. The final price of the product will depend on several variables.

Its WooCommerce integration is done via a plugin, and with Integrations, all order operations are automated, and users only need to worry about selling and marketing their products. There is a video that shows detailed instructions on their YouTube channel. And there is also a page that introduces How To Integrate With WooCommerce. There is a more detailed Printify Review: Print on Demand for Your WooCommerce Store that shows the whole process of set up Printify.

Gooten

Gooten is a dropshipping supplier that provides 100+ types of print-on-demand products for you to choose from, add your custom designs or photos onto, and then have them shipped directly to your customers. You should consider them as a supplier for your WooCommerce print on demand store because they offer some unique products that their competitors don’t offer and they provide a high-quality service at an accessible price. 

It offers simple, built-in integrations for Shopify, Etsy, and Amazon, along with a powerful, extensible API behind some of the web’s most innovative buying experiences. And for WooCommerce, there is API document that helps to quickly and easily integrate your existing custom application or ecommerce store with Gooten.

Print Aura

Print Aura is a POD provider with worldwide delivery, although they have their offices only in the US. They provide some reasonable delivery costs. With it your items are fully branded with your logo, stickers and brand alike with each shipment.

Its WooCommerce integration is a piece of cake. You’ll need to upload Print Aura (not available via WordPress), and you can find details in the video Guide To Installing The Print Aura Plugin For WordPress/Woocommerce. It also has a page which introduce WooCommerce app.

Printrove

Printrove has more than 250 products to sell. And you don’t have to worry about inventory or investing on machinery. It can give the complete brand experience to your customers by adding your logo on the neck of t-shirts or simply add a thank you card for them. What’s more, it showcases your designs on all our products quickly without having to use a complicated design software.

It can integrate with WooCommerce easily. And there is a guide to install the plugin Printrove Integration for WooCommerce.

Top 10 Print on Demand Products in 2020

A print on demand is a striking category in the ecommerce business model. And it’s also an emerging retail fulfillment method in dropshipping business. It’s easy to get started since you don’t need to have any inventory. And it can provide unique products to customers as designed by them. What’s more, there is a huge range of products you can choose from that are sold by different POD sites. It is obvious that products are really important in the business and you must know what kinds of products are more suitable and popular for custom designs. The following will introduce the top 10 print on demand products in 2020.

Phone Cases

There is data that 79% of U.S. smartphone owners use a protective case for their smartphone while 87% of iPhone users use phone cases. And it is predicted that in 2020, 2.8 billion people will have a smartphone. And the majority of the youth population opts for a customized phone case. This lets them add their own flair, individuality, and personality to a device that’s going to be on show a lot among their peers.

T-Shirts

The deal with t-shirts is that they’re high selling and are easily adaptable to so many print-on-demand services. And plain t-shirts are the picture-perfect products merchants can use to sell their custom brands. Most suppliers sell a wide range of t-shirt designs (v-neck, round neck, polo t-shirts) in bulk and at exceedingly low prices. And POD T-shirts are always favorites to persons and groups.

Mugs

It’s one of the most saturated niche categories in the POD model, yet a high-yielding one. If you walk in a big firm, you will probably spot a mug that’s branded with the company’s logo. And mugs are necessary for people’s life. Sometimes people ask merchants to print words or engrave photos for them. And the Heat Discoloration Mug whose color will change when hot water is poured in is really popular and wonderful.

Hoodies

Hoodies are classic both for women and men. Similar to t-shirts, selling custom printed hoodies often goes a long way. So far, China’s market is aggressively banking on selling replica hoodies. Retailers have a solid option to sell POD services to online customers by printing any design which they demand.

Towels

The beauty of towels lies in their versatility. Not only do ecommerce stores selling fancy towels gain lots of traffic from summer lovers, but also gym members. They’re particularly suitable for sporty-type-influencers and brands. As they can be used for everything from home workouts, to yoga classes, through to tough gym sessions. 

Jewelry

Jewelry is one of the most attractive things for women. After all, jewelry is beautiful enough to seize women’s eyes and they are wonderful gifts too for men to cater to their beloved. It has lots of variants like necklaces, bracelets, rings, pendants, etc. And you can usually carve letters on them.

Watches

You can engrave your photos on the dashboard. Any pictures you like. So as a souvenir, it is very popular with couples and friends. Beautiful watches are here and there, but your personal creative watch is unique.

Canvas Prints

Designed to replicate the look of original oil or acrylic paintings by actual artists, canvas prints have a premium look and feel. But they’re great for sellers, too, since they’re often significantly cheaper than traditional framing. They’re lightweight which means lower shipping costs. And there’s no glass, meaning less risk of in-transit breakages.

Stickers

Selling stickers to homeowners looking to decorate their walls with stickers can prove to be a profitable business. There is a range of home-related stickers such as wall decals, funny toilet stickers, and decals for kids’ bedrooms. And there are also many stickers for different purposes such as automobile stickers known as bumper stickers, scrapbook stickers, stickers used for guitars and so on.

Pillows

The pillow industry has a large number of competitors with no dominant player. And the worldwide market for pillows is expected to grow at a CAGR of roughly 5.2% over the next five years. It is popular to sell in winter and can warm the whole winter. Any pictures that customers like can be printed on the pillows.

7 Tips For Starting A Print-on-demand Business

Order Samples

It is essential to order samples always to guarantee the quality when you’re using print-on-demand services and starting a POD business. And you can experience first-hand what it’s like to receive your products. Then you can ensure that your physical product looks and feels as you intended. In addition to ensure product quality, you can also use samples to take your own product photos for your website and social media profiles. What’s more, it’s also possible that something gets lost in translation from the design you see on your screen to your printed product. Try to reach out to your vendor’s customer support for advice on how to fix any issues.

Explain Shipping

You need to think about shipping times and costs, and set the right expectations with customers. You can outline what to expect on your FAQs page or consider creating a separate Shipping page to explain shipping to customers.

About shipping times, don’t forget to account for printing times and be sure to add anywhere from 2 to 4 days for production, or more depending on the product. And about shipping costs, try to partially or fully absorb your shipping costs into your retail price and provide free shipping in case that the surprise shipping costs added at checkout deter customers from buying. Even if you can only offer free shipping for specific regions, it is also a great sales sweetener. And conditional free shipping, for example, gets free shipping when you spend $30 or more, encourages customers to add more to their cart to reach the threshold and usually helps you achieve a better total shipping rate by shipping everything together.

Use Mockups

You can easily avoid the situation that customers decide not to because  they don’t know what the product looks like simply by using mockups. For instance, if your print on demand company sells t-shirts, using a t-shirt template and mockup makes it possible for you to create products that your consumers can easily view to get a better idea of what it will look on their own body.

Provide Better Customer Service

When starting a print-on-demand business, get your customers to picture your products in their lives, and create a stellar customer service process, then you’ll likely be more successful. No business is perfect, but what matters most is how you respond when things don’ t go as planned.

There are a few ways to provide better customer service. Try to be easy for your consumers to contact and really listen to what they have to say. Strive to understand why they make a particular suggestion or have a specific complaint. Also, create a customer care policy so you treat everyone the same.

satisfaction survey

Hire A Designer

Finding a designer is very important for you to start your print-on-demand business. However, you’ll run into issues where other people will be running the same design as you. So hire your own designers. The first place you can go to is Upwork.com. You can actually do a search for all the designers and post a job listing. Other places you can look at are 99 designs or Freelancer.com. And the good thing about these two sites is you can run contests through them and have other designers create designs for you so you can compare on which design you want to work with. And remember that it’s illegal if you hire someone to create fan art based on famous characters.

Focus On A Niche

To make marketing easier, it is a good idea to focus on a niche and have a clearly defined audience. And because your targeting decisions will be that much more precise, you can create products that are in demand, lower the costs to acquire customers, and maximize your potential profits.

And about marketing, there are some ideas that you can get started:

  • Start an Instagram account and create content for your target audience. Get followers and build relationships among your prospective customers.
  • Run Facebook ads targeting the interests of your target customers. You can also use Facebook ads to test out your designs for as little as $10 to see which ones resonate with your audience.
  • Collect emails from visitors so you can continue to market to them for free.
  • Get your products into the hands of influencers who can contribute some of their clouts and help you make sales.

Get Idea From Pinterest

You can go to different places to get your design ideas. The first place you can go to is Pinterest. You can get ideas and inspiration from that design and create something unique to you. Any designs that you find, you should customize it to your own business. Other than Pinterest you can go to Etsy as well. When it comes to design testing, you can actually ask your customers what they want to or email that question to your email list like what do you like more A, B, C or D? Then get the reply and see what people actually liked then run an advertisement to it.